Why It Works
How It Works
Qualifications
Pricing
Join Waitlist
Business Runs.
You Live.
No burnout. Just one Friday SMS.
Your business runs itself — so you can live.
Join Waitlist
“Nagging vanished. My team owns their numbers; I own the vision.”
— Mikkel Pedersen, Founder
Why
It Works
Clarity
7 KPIs — 1 SMS.
Simple focus.
Ownership
One owner per KPI.
Accountability, every week.
Calm
No noise. No chasing.
Business runs.
How
It Works
1.
Thursday – Input
KPI owners update their number.
You don’t chase.
Why it works →
Manual = Ownership
Writing creates commitment (Cialdini, 1984).
42% better follow-through
Behavior studies show personal input increases results.
Focus on 7
Our brains hold 7 items max (Miller, 1956).
→ Your team becomes focused — without tools or dashboards.
2.
Friday – Output
1 SMS with 7 KPIs with ↑/↓ trends.
Why it works →
98% open rate
SMS is seen within minutes. Issues get addressed fast.
Instant feedback
Weekly rhythm prevents drift, drives momentum.
Stakeholder sync
Up to 100 recipients: board, team, investors — all aligned.
3.
Monday – Focus
Team improves what matters.
Business runs. You stay out.
Why it works →
Habit loop
Weekly = cue → routine → reward. (Clear, 2018)
1% gain weekly = 67% annually
Every KPI has an owner
You get strategic clarity without chasing.
Weekend effect
KPIs land Friday. By Monday, the team already knows where to push.
Do I Qualify?
7‑figure+ Founder/CEO
10+ employees
$100k cash buffer
Love
radical
simplicity
If that’s you, secure your spot.
Join Waitlist
Pricing
$621/mo
$497 / month
For 7-figure+ Founders and CEOs.
✓
CEOTXT (7 KPIs by SMS)
✓
60 KPI owners + backups
✓
100 stakeholders
(team, board, investors)
✓
Auto-reminders (no chasing)
✓
Private Founder Circle
(Invite-only)
Join Waitlist
- No payment today -
FAQ
Invite-only?
Yes — 7-figure+ companies with 10+ employees.
If you’re close and believe you’re a fit, email us at
post@ceotxt.com
.
Trial?
Yes — 30 days free. Cancel anytime.
No value? No charge. No pressure.
Setup time?
Under 30 minutes. No integrations. No friction.
Just assign KPIs and let the system run.
Security?
GDPR-compliant. Encrypted. We never share or sell your data.
Cancel?
Anytime. Annual payment gets 2 months free.
The
Vision
Build a self-running business. Live legendary.